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Xanthi S

The secrets of becoming a Content Creator revealed: All you need to know about YouTube, Instagram, TikTok, Blogging, and Podcasting

Are you interested in becoming a content creator but feeling a little overwhelmed with where to begin? Don’t worry, I’m like that every day, and I’m a content creator. I have been worse in the past, but it took some self-discipline to calm down and take one step at a time. I’m not always successful but I try to.

Well, enough about me, this is about you!

In today’s digital age, there are so many options when it comes to creating content. I will share with you some of the different types of content creation and see which one suits you best.

Xanthi in her studio

First up, we have the YouTubers

YouTube is a hugely popular platform and the second search engine, with millions of creators sharing videos on topics ranging from beauty and fashion to gaming and cooking. If you love being in front of the camera, or even behind the camera by showing tutorials or have a knack for storytelling, then YouTube could be the perfect platform for you. When you start on YouTube, if this is your first time creating videos, and I’m telling it with all the positivity and support for you, your videos are not going to be good. And that’s ok and that’s how it should be. What I’m trying to say is that you shouldn’t expect success overnight, especially if you are a beginner. But the next video will be better, and the next video will be even better, and so on. The more videos you do the better you’ll become. You can do short videos to begin with, and I don’t mean Youtube Shorts, instead short videos like 5 to 10 minutes tops. This will will help you not get overwhelmed and it will help you to learn the secrets of video creation in a management pace.

What about Instagram?

If visual storytelling is more your style, and my visual I mean images, Instagram might be your jam. As the platform is all about the visuals Instagram is still a great place for photographers, artists, and influencers. Whether you’re sharing travel snaps or promoting your brand, Instagram can be an excellent tool for building an engaged audience. Then we have Reels, which are dominating the platform and are a close competitor to YouTube shorts but that’s a different subject, that can be a great combination for those of you who love pictures but love creating short videos as well.

Then we have TikTok

It’s the hottest social media platform right now (May 2023 at the time of writing this article) that’s making waves with its short-form videos that are both entertaining and informative. TikTok is perfect for creators who have a talent for creating engaging, snackable content that can quickly go viral. I would probably argue that right now, it’s perfect for everything. But I’m not sure for how long it will be the “it” platform. I’m getting Vine vibes on this one, but that’s just me. Only time will tell.


Of course, we couldn’t forget about blogging. I mean you are reading a blog right now 🙂

Blogging has been around for a long time, in internet years, but it’s still a popular choice for creators who love to write. Whether you’re sharing your thoughts on current events, providing tips and tricks on a particular subject, or running a lifestyle blog, a travel blog, or a food blog, blogging can be an excellent way to establish yourself as an authority in your niche. But the most important reason to start a blog is that you love writing. If you don’t enjoy writing then you shouldn’t do it, just because so many are doing it. But, if written speech comes naturally to you, then I say don’t even consider the other content creation platform. Start your blog today!

How about podcasting?

I love doing podcasts. Podcasts have exploded in popularity in recent years, with millions of people tuning in to listen to everything from true crime stories to business advice. I listen to marketing podcasts, other content creators podcasts, technology podcasts and similar. If you have a talent for speaking and love to share your thoughts and ideas with others, then podcasting might just be the perfect platform for you. Heck, even if you don’t have a talent yet, but the idea is exciting and you want to start doing it, then go ahead. If you are consistent and true to your podcast subject, then you will develop your talking skills and you’ll improve with time. I don’t podcast as often as I would want to, but I’m still learning and improving.

That’s me 🙂

No matter which type of content creation catches your attention, one thing is for sure: it takes hard work and dedication to succeed. However, if you’re willing to put in the effort, the rewards can be massive. You’ll have the opportunity to connect with like-minded people, build your brand, and even build a career out of your passion.

If you have ideas but you don’t know where to start, let me know in the comments and I’ll my best to guide you 🙂

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